Art marketing for curious and courageous creatives
Start HereYour story is powerful. It’s time to share it.
Very few brands can tell stories like creatives. Your words have the power to captivate, inspire and give people a way to relate to you, and your work.
After all, every piece of art, every design and every photograph you take is the start of a conversation with your collector or curator. You want to get that message right.
More than that. Your stories are a crucial part of your art marketing. They add depth and meaning, share important parts of your culture, and add clarity to your message.
Ready to share your creative voice? I can help.
Who’s it for?
Together, we’ll build Powerful art marketing strategies from your stories
Build a brand buyer's love
Learn how to build a creative brand that gives you the freedom and confidence to share you work and stand up for what you believe in.
Then, let’s build a strategy to promote your art, in a way that suits you.
Win more proposals
Write a winning grant, craft the perfect proposal, or pen a captivating artist statement that opens up more opportunities for you to show your work.
Nail that video intro about your arts practice that turns browsers into buyers.
Reach more people online
Build a website with artwork descriptions that helps buyers find, and fall in love with your art.
Get value-packed emails, blogs and videos that connect with your audience, and make you maaaahh-ney!
Increase your impact
Engage stakeholders, sponsors and community with a researched action plan for your sector.
Communicate your creative vision with impact, and create a strategy to promote it.
Ensure the success of your organisation for years to come.
Who am I?
Ali-bally-fee-fi-fo-fally (She/Her)
I’m not just any ol’ creative marketer. As an arts copywriter, I live and breathe the arts. I work with arts organisations, local council, peak bodies and the business sector to support all kinds of artists. Learning about your practice, your processes and your art, and telling those stories is what I live for. #cornyandtrue
I’m a story-seeker and story-teller. A builder of brands. An arts advocate. And a deeply curious human.
My clients have toured the globe, won grants, built amazing online businesses, and built their profiles off the back of my words. Together, we’ll build a great foundation for your growing arts business, so you can spend more time creating, making your mark and selling more art.
My community
I’ve been blessed to be able to work with some amazing artists, creatives and musicians. Here are a few of them. Want to know what they thought? Read my testimonials.
Community Love
Ali gets to the core of how local artists approach their lives and careers so that readers can dive deeper into the stories, but those she interviews also discover more about themselves in the process. She creates strong visuals with her words and teaches us how to understand objects and topics far beyond what we can see and touch.
Ali was a dream to work with. She took my collection of thoughts and brand identity and combined them into a powerful website page. From the layout right down to dot point comments, the copy is faultless and portrays me exactly as I was hoping for!
Stop practicing and start being an artist
I acknowledge the Aboriginal and Torres Strait Islander peoples as the first inhabitants of Australia. I pay my respects to the Elders past and present as the traditional Custodians of the lands and waters.
I acknowledge their living culture and their traditional art forms. I recognise that the land where I live, learn and work is Yugerra land and sovereignty was never ceded. I’m committed to building and sustaining respect and understanding between Indigenous and non-Indigenous artists.