Few brands can tell stories like creatives
Marketing is changing. We live in a world bombarded with choice. We’re unsure where to look. We need to build loyal relationships with fans, followers and collectors.
There’s only one real way to cut through the noise, earn trust and build your art business.
Telling inspiring and genuine stories.
Through the power of art copywriting, I teach you to put the power of your stories centre-stage. To light imaginations, challenge perspectives, inspire curiosity and win hearts and minds.
You know how it feels when you’ve connected with a piece you’ve created. You want it to be the one that makes your viewers’ heart skip a beat. The one that brings a tiny tear to their eye. The one that makes them come back for more. The one that makes them want to buy.
I help creatives tell their untold stories.
Copywriter for artists, digital marketer,
mentor, connector of opportunities.
And as an arts advocate, I’m not only an arts copywriter, I’m a whole lot more. I’m your complete creative back-up.
Whether it’s making an income from your art or having your art in a prominent exhibition, the stories within your art are the backbone to your success.
Whatever success looks like to you, I’m in your corner. Together, we’ll overcome blockers, build your brand and broaden your fanbase.
Ready to move people with your words?
Who am I?
I’m Ali Strachan (she/her)
Chilli junkie, Mosh Pit Fiend, Art Geek, recovering craft-aholic
You’ll find me working outta my garage, south of Brisbane, but I work with creatives across Australia and the globe.
I have a soft spot for working with my creatives in my area. Hiring them, connecting them with opportunities, linking them to the community and being an all-round helpful resource.
My true love is copywriting for artists – because I get to learn about you and your art, then share it with the world.
I’m a story-seeker and story-teller. A builder of brands. An arts advocate. A curious human.
Together we’ll build a great foundation for your growing arts business, so you can spend more time creating, making your mark and selling more art.
My big dream – a creative space for locals to share their work, run workshops, host gigs, open mics and poetry slams.
I wanna live in a curious, colourful and courageous world. That’s why I started my business. So I could advocate for brave artists like you, and bring forward the best of what you’ve got. So I could bring my creativity and expertise to artist I admire and creatives I believe in.
People like you.
I want to see you BE BOLD. BE BRAVE. BE BRILLIANT. I want to see you embrace your powerful personal brand and tell your stories.
But no-one’s gonna listen unless you tell your stories the right way, at the right time, to the right people.
That’s where I come in.
What I bring to the table
- Creative Partnerships Australia – Knowledge Series: How to Sell Solutions not Sponsorship, Creating a Case for Support that will turn Doubters into Donors and Fundraising Using Culture Segments
- Digital Masterchefs Member (2018 – 2022) ensuring I stay up-to-date with the latest SEO updates and digital marketing strategies. In need of a qualified SEO developer? I can recommend someone.
- The Recipe for SEO Success Online Course (2017)
Put together by the amazing Kate Toon. Lifetime access to materials so I’m on top of ongoing SEO algorithm changes. - Training and mentoring with The Clever Copywriting School (2016 – 2022)
- Australian Writer’s Centre’s Copywriting Essentials and Magazine and Newspaper Writing Courses (2016)
- Queensland Writer’s Centre’s Year of the Novel Manuscript Writing Workshops (2010)
I’ve gained so much from working with Ali. She put so much thought and care into the copy for my business. First rate copywriting – written for people… but had all the juicy SEO stuff expertly weaved in the background. Look no further, you’ve found the only copywriter you’ll ever need.
I have loved working with Ali on my artist statement. After each draft she provided space for feedback, edits and discourse. I felt comfortable and understood. The end result was a true reflection of my art and practice.
Alison has excellent writing skills, however, that is just the tip of the iceberg. Her eagle eyes and her ability to listen to her subject make her a good writer as well. Her professionalism and sensitivity to her surroundings give her insight into her subject and the ability to get to the truth of the matter.
Let’s tell your story
I acknowledge the Aboriginal and Torres Strait Islander peoples as the first inhabitants of Australia. I pay my respects to the Elders past and present as the traditional Custodians of the lands and waters.
I acknowledge their living culture and their traditional art forms. I recognise that the land where I live, learn and work is Yugerra land and sovereignty was never ceded. I’m committed to building and sustaining respect and understanding between Indigenous and non-Indigenous artists.