Artist Press Release
Reach more people.
Build your profile.
Need to find the right words to share your message with the world?
Your work is powerful and valuable, and it has an important message to share. Something bigger than a social update, or an email newsletter can do for you.
If you’re considering PR for your creative business, but haven’t the foggiest on how to craft the perfect artist press release, you’re in the right place.
Build your profile and brand
Press releases were once the big-guns of media campaigns. Today, they’re just one of many tools to get your message out there.
They can seem like the under-dog compared to websites and the array of social media sites. The truth is, a well written press release sent to the right contacts, can earn you some deserved coverage and build your profile.
Do you really need a press release?
Press releases are a different style of writing than your website copy or artist statement. The purpose is to persuade journalists your event or topic is newsworthy and interesting enough for their audience to follow.
If you need a helping hand getting your message right. I can help.
How it works
You complete my Questionnaire, so I can get to know you, and your art, inside out.
We’ll clarify all the details via Zoom, then I’ll get writing.
What's included
A persuasive one-page press release to be distributed as part of your media kit, pitches, proposals and any other opps that come up.
- One page media release up to 300 words
- Exclusive Trello board to track project and deliverables
- 30 minute kick off meeting to clarify any questions I have about the brief
- Skeleton draft, First draft and two rounds of amends
- Proofreading at an additional cost
To prepare
Send me the links to your website and blog, links to your social profiles, an example email newsletter and anything else you’re using to share your art.
Investment
Alison’s mindful approach to questioning enabled me to express my views in a way that felt extremely valued. The finished article is a piece that is very impressive.
Ali shows a dedication to her craft and to the stories that she puts together. She always takes the time to understand her subject.
I’ve noticed the intricacies that she comes up with based on interviews she has done with me. She finds the heart of an issue and follows that path.
Amplify your impact. Tell your story.
I acknowledge the Aboriginal and Torres Strait Islander peoples as the first inhabitants of Australia. I pay my respects to the Elders past and present as the traditional Custodians of the lands and waters.
I acknowledge their living culture and their traditional art forms. I recognise that the land where I live, learn and work is Yugerra land and sovereignty was never ceded. I’m committed to building and sustaining respect and understanding between Indigenous and non-Indigenous artists.