by Ali Strachan | May 12, 2020 | Business of art, Creativity, Culture, Uncategorized
Artist Interview with Therese Flynn-Clarke How will we continue to exist in our ever-changing environment? Over the last few months, this question keeps popping up in my mind. Which is why I found Therese’s latest body of work intriguing, even if it was...
by Ali Strachan | Apr 10, 2020 | Business of art, Creativity, Culture, Personal branding
Art not selling? Build a profitable arts practice with these tips Little known ways to grow without sacrificing ethics for exposure “Staying indoors and washing our hands will help us survive. Protecting the arts will help us live.” I’m sick of hearing about it. Just...
by Ali Strachan | Apr 5, 2020 | Business of art, Personal branding, Uncategorized
Business ideas for artists: Using multiple income streams to grow Build a successful art business to keep doing what you love Does having a successful creative business that supports you to keep creating art sound like a dream come true? If you’re struggling to make...
by Ali Strachan | Feb 8, 2019 | Content Marketing, Video marketing
A 5 step video marketing guide for artists No budget, no confidence and no time? No worries. So, you think you lack the skills and equipment to include video in your marketing? Nothing could be further from the truth. When it comes to the different types of content...
by Ali Strachan | Nov 18, 2018 | Content Marketing, Social media
The ultimate guide to marketing yourself as a music artist Plus 21 content ideas for musos (when you’re stuck on what to post) I’ve worked with a few musicians now and the number one thing they’re worried about is marketing themselves as artists online. If...
by Ali Strachan | Nov 2, 2018 | Culture
Spiritual celebrations, culture and mortality This article was originally published on Fringe Art & Culture. With the commercialism of cultural and religious traditions, it is easy to be dismissive of them. But it’s the perfect time to stop and consider how...
by Ali Strachan | Sep 12, 2018 | Freelancing
Being your own boss: is it all it’s cracked up to be? Behind the curtain on what it’s like to be a freelance copywriter There’s a lot of kickbacks to being your own boss, and it doesn’t matter if you call yourself a sole trader, a freelancer, a guru, coach or...
by Ali Strachan | Jul 6, 2018 | Content Marketing
The 5 C’s of marketing for artists Creative content marketing for artists that engages browsers and turns them into buyers I’m gonna venture a guess here – and correct me if I’m wrong… Somewhere deep down, there’s a part of you that’d luuurve to be a...
by Ali Strachan | May 13, 2018 | Freelancing
CopyCon 2018: The creative introverts’ dream conference How CopyCon inspired me to stop taking my business half seriously I’ve got to admit, I’m pretty shit at this whole “business” thing. Like many creatives, the reason I went into business was because I love...
by Ali Strachan | Jan 27, 2018 | Blogging, Content Marketing, SEO, Writing Copy
What is an SEO copywriter? And why SEO is the new black in content marketing Since I began freelancing, 95% of the writing I’ve done for brands has been online – for their websites, blogs, social media and emails. Although many people don’t realise it, writing online...
I’m Ali. I love learning about what you're making. As a honest advocate of the arts, I'll will support you to achieve success on your creative journey.
Part of my job I love most is connecting artists with others to create incredible stuff together. If you’re ever in need of someone creative, let me know. x