by Ali Strachan | Feb 8, 2019 | Content Marketing, Video marketing
No budget, no confidence and no time? No worries. So, you think you lack the skills and equipment to include video in your marketing? Nothing could be further from the truth. When it comes to the different types of content marketing at your disposal, video gets a bad...
by Ali Strachan | Nov 18, 2018 | Content Marketing, Social media
The ultimate guide to marketing yourself as a music artist Plus 21 content ideas for musos (when you’re stuck on what to post) I’ve worked with a few musicians now and the number one thing they’re worried about is marketing themselves as artists online. If...
by Ali Strachan | Jul 6, 2018 | Content Marketing
The 5 C’s of marketing for artists Creative content marketing for artists that engages browsers and turns them into buyers I’m gonna venture a guess here – and correct me if I’m wrong… Somewhere deep down, there’s a part of you that’d luuurve to be a...
by Ali Strachan | Jan 27, 2018 | Blogging, Content Marketing, SEO, Writing Copy
What is an SEO copywriter? And why SEO is the new black in content marketing Since I began freelancing, 95% of the writing I’ve done for brands has been online – for their websites, blogs, social media and emails. Although many people don’t realise it, writing online...
I love learning how creatives and innovators tick, and designing a content strategy that helps them make a living off their work.
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